Sales Archives – Page 11 of 11

20 Apr 2009

A New Beginning – Day One

By Doug Wagner|2017-04-03T12:30:58-06:00April 20th, 2009|Categories: Business Strategy, Doug's Blog, Marketing, Sales|

We made the big announcement to our staff today. Hanif is now the Manager, Consulting Services and I am focusing on business development. He has a great team supporting him so I am not worried about letting go… really.

In reality most of the team is still doing what they did the day before and I am still here too.

But, it's like rearranging the furniture at home; a change brings something fresh and new to the room and its residents.

With my new found energy I tackled some architecture issues with one of my senior developers for one of the products we […]

8 Apr 2009

Web Site Redesign

By Doug Wagner|2017-04-03T12:31:37-06:00April 8th, 2009|Categories: Doug's Blog, Marketing, Sales, Software Development, Technology|

I have spent the last year or so thinking about redesigning our corporate website. I'll be the first to admit our company's website is dated and the content is a bit stale. It has been kind of the story of the shoemaker and his kids… too busy working on other people's stuff.

I could just take the existing content, update it a bit and put a new front on it. But that didn't really feel right.

Sure there are lots of static and dynamic brochure style websites out there to emulate. This is who we are, these are our products, these […]

13 Mar 2009

The Biggest Sale Ever

By Doug Wagner|2017-04-03T12:32:47-06:00March 13th, 2009|Categories: Business Strategy, Doug's Blog, Marketing, Sales|

What if you had something really big to sell? What if you only have one of them and could never sell it again? What if you had worked on making this thing for a good portion of your life? You only have one chance to maximize the selling price.

How would you sell it?

Would you create a detailed brochure and mail it to 10-20 prospective clients?

Would you put an advertisement in a classified listing (online or traditional) and sell it like a house?

Probably not.

The Biggest Sale Ever Is…

Your business. Yet most privately held businesses do not treat the sale of the […]

5 Mar 2009

Value and Price Trade-offs (Lessons from Session)

By Doug Wagner|2017-04-03T12:33:25-06:00March 5th, 2009|Categories: Doug's Blog, Marketing, Sales|

Observations in real life can be useful if you take the time to look.

A Celtic music session I go to here in Calgary recently saw the pub we were holding it in close its doors permanently. Some new options have come up all the way from the far southeast quadrant to a more central southern location (or two).

People from the session live all over Calgary. As we have been exploring new locations, there has been considerable debate around both value (the quality and features of the session) and price (essentially location since there is no admission fee).

There is a […]