Aligning People and Strategy
Some people or companies think you can buy loyalty and productivity. As Daniel Pink says in "Drive: The Surprising Truth About What Motivates Us" this is motivation 2.0 at work. The carrot and stick approach to management that derives from the factory mentally of the previous century. It works, to a degree, for repetitive work where the problem to be solved is linear and repeatable.
But much of today's work is knowledge and creative work. The outcome is not a linear, repeating process but rather requires a unique solution each time. Software development is generally like this. Sure each […]