You Get What You Measure: Choose Wisely
I am sure you’ve heard the expressions:
- "That which gets measured tends to improve."
- "If you can’t measure it, you can’t manage it."
- "You get what you pay attention to."
In many ways in business you get what you measure.
What if you are measuring and focussing on the wrong thing?
Unfortunately, you will get that too.
How Most Do It
Say you are running a customer support or call center.
People call in or complete a support request online and the job
at hand is to resolve customer problems.
Since call centers are expensive and generally are […]