The other day I did a post about putting on your best show.
Before you can do that, you have to decide what show to put on.
A show is more than just your product or service.
It is the essence of who you are and how you want to impact the world.
It is how you choose to do that in a way that is unique and creative.
It is your art.
Decide what your show is. Then give everyone the best show possible.